Chevrolet Creative Conference, LED Screen Detonated The Audience

On September 5, 2019, the Chevrolet new model launch conference was held in the GuangDe Test Site, the largest “Testing-Place” in Asia. The automobile industry is an important part of China’s industrial manufacturing. After the automobile industry joined the WTO, it also ushered in the great development of the industry and prosperity. In the automotive industry, the exhibition expanded the incremental market for the LED Display industry.

Automobile companies hold a new car launch conference. The main purpose is to hope that the audience will have more understanding of the performance, control, technology and other aspects of the car. In order to pass more information to the audience, an auxiliary display terminal is needed.

The LED Displays can be infinitely spliced. At the press conference, the LED display is the most suitable as a display terminal for the show. At the car conference, the exhibition has great requirements in the car performance area. The larger performance area requires more LED display area to meet the different viewing requirements of the audience in each location.

The car conference also put forward higher requirements for the performance of the LED display.

First of all, while meeting the basic traditional display functions, the LED display screen needs to be creatively displayed according to the specific situation of the press conference and the auto show to create a colorful picture to attract the audience. The creative display can be used as a separate unit to create ideas, such as the shape of the LED display, you can set the display of different shapes according to the needs of the scene. Curved, round, misplaced and other creative mix-and-match LED displays will be visually pleasing.

The creative LED Screen can also be integrated with other elements. The LED display has rich application experience in the stage design of the dance. LED display companies can apply the stage design experience of the dance to the car conference, auto show. The display can be combined with the need for lighting, music and other elements to integrate on-site automotive content information for deep creativity.

Secondly, in the car conference, the auto show’s full performance of the car’s performance, control, technology and other will also further tap the LED display more display performance. Car new product launches and high-end auto shows have higher requirements for the display quality of LED displays.

The related technologies of LED display micro/micro LEDs are constantly maturing, and the peripheral technologies such as 4K and HDR are constantly being blessed, and the image quality of LED displays has been further improved. While the display quality is improving, it also occupies a high-end auto show for LED displays, and the press market has won more weights.

LED display enters the high-end auto show. At the same time, the conference will bring new development opportunities to LED display enterprises. At the same time, LED display companies have some problems in entering these fields. At the high-end auto show, at the press conference, due to the close viewing distance of the LED display, the viewing time is too long, the brightness should not be too high, and the product should have anti-glare and dizzy design when the product is produced. At the high-end auto show, the release rate for LED displays is even higher.

At high-end auto shows, there are often cameras, cameras, and cameras. If the conference will be held, the refresh rate, brightness, gray level and other indicators of the LED display at the exhibition will not meet the standard. The photos or video images will show water ripples or moiré, which will not be conducive to the promotion of the car brand. The brand is undoubtedly a major loss. In the end, this is not conducive to the further expansion of the LED display at the high-end auto show and the conference market.

The booming development of the automotive industry has brought more development opportunities to LED display companies. LED display industry enterprises must seize the opportunity of development and promote the comprehensive development of the LED display industry. In the face of the problems encountered, only by striving for better solutions can we continue to expand the broader market of the LED display industry.

About LEDSINO

As a professional LED Display Manufacturer, LEDSINO provides reliable products, comprehensive services and creative solutions for our LED Display industry.Since establishment, our team has been continuously innovating. Our LED Screen Rental, High Resolution LED Displays, Transparent Posters, Flexible LED Displays, Indoor and Outdoor LED Screens have the most advanced technology and forward-looking design in the present market.

For more information about LEDSINO, please visit: ledsino.com, follow us on Youtube, Twitter, Facebook, Instagram or Linkedin!

Advantages Of Seamless Curved LED Display

LEDSINO Transparent Window LED Display

LEDSINO Transparent Window LED Display

LEDSINO i-TAG LED Shelf Screen

Texas Rangers Taking Total Control with DK Show Control System

Texas Rangers Taking Total Control with DK Show Control System

As the Texas Rangers continue to build Globe Life Field, DK has been asked to provide a complete audio visual control solution throughout the ballpark. This includes the company’s robust Show Control System featuring new Live Clips and Camino technology. Also, all of the new LED displays will be HDR capable to bring the very best contrast and image quality to Rangers fans.

“The new home of the Texas Rangers, Globe Life Field, will have the most comfortable seat in baseball, and with this new technology from DK, that seat just got better,” said Texas Rangers Executive Vice President, Ballpark Entertainment Chuck Morgan. “The Dk Show Control System, coupled with Live Clips and Camino, gives the Texas Rangers a complete control system and powerful platforms to create a game presentation for Rangers fans that will be second to none in all of baseball. We are looking forward to bringing this game changer in the industry to our fans and enhancing their experience at Globe Life Field.”

DK Show Control System brings control software, video processing, data integration and playback hardware into a powerful, but easy-to-use, production solution to entertain fans and generate revenue.

Live Clips, a dual channel multimedia broadcast server designed for live production, plays both clips and graphics. Built on a broadcast hardware platform, it delivers reliable clip playback and attention-grabbing graphics using layers, effects and transitions.

Camino, along with its real-time render engine, brings another level of control to the Rangers production room by allowing for real-time, non-linear, 2D and 3D template editing and server play out. This makes real-time rendering of data-driven graphics a reality for in-game productions at Globe Life Field.

“We are excited about our continued partnership with the Texas Rangers in making Globe Life Field into a destination for Rangers and major league fans, alike,” said Tony Kuck, manager for DK control systems. “Our new Live Clips and Camino technology will be key in transforming the Rangers production vision into a fan experience we can all be proud of.”

About Globe Life Field

The new Globe Life Field, which is being built as a public-private partnership between the City of Arlington and the Rangers, will not only be the team’s new home but also a multipurpose sports and entertainment venue that will include capabilities for hosting high school, college and international sports as well as entertainment tours. Globe Life Field is expected to open in March 2020 in time for the Rangers’ season.

The official groundbreaking for Globe Life Field took place on September 28, 2017, with construction beginning the following week. The new 1.7 million square foot ballpark, which will be located on 13 acres just south of the current Globe Life Park in Arlington, will include a retractable roof for climate control and shelter for fans during the hot summer months. Seating capacity is expected to be approximately 43,000 for Globe Life Field.

About LEDSINO

As a professional LED Display Manufacturer, LEDSINO provides reliable products, comprehensive services and creative solutions for our LED Display industry.Since establishment, our team has been continuously innovating. Our LED Screen Rental, High Resolution LED Displays, Transparent Posters, Flexible LED Displays, Indoor and Outdoor LED Screens have the most advanced technology and forward-looking design in the present market.

For more information about LEDSINO, please visit: ledsino.com, follow us on Youtube, Twitter, Facebook, Instagram or Linkedin!

How To Define Good Quality LED Pixel Display

As the wide application of LED display, to choose a good quality LED Pixel Display is not so easy for so many technical terms to refer to. LEDSINO wants to give not just our customers but also every people who is interested in LED display a brief introduction of these LED Display technical terms.

1. LED Wavelength

Wavelength decides whether the color LED display delivers is uniform or not. The way to check is easy, even without professional devices they can still to define this through observation.

Method one: to control the whole LED display to deliver white color. This should be pure white on the whole LED display. If there are a little bit red or blue that means both raw material and manufacturing technology are less desirable. This will become a problem as the usage.

Method two: to control the whole LED Pixel Display to deliver red color, green color, and blue color in order. The color shown in the central wavelength is the pure blue, pure red and pure green. If it shows as deeper blue, red and green, or lighter ones, that means partial wavelength. If it shows not uniform color that means wave aberration is larger than it should be. For a good quality LED display, blue color and green color should control their wave aberration no more than 3nm and red color wave aberration no more than 5nm in central wavelength.

2. Viewing Angle

The viewing angle means when the brightness from viewing direction is the half of brightness at Normal Line to the LED Wall Display, the angle between Horizontal and Vertical viewing and Normal Line. There are Horizontal viewing angle and Vertical viewing angle.

For outdoor LED display applications, both DIP products and SMD products are great choices. DIP product owns higher brightness but smaller viewing angle while SMD products fit with larger vertical viewing angle but lower brightness. Customers can decide to choose DIP or SMD depending on audiences group and the lighting conditions on installation environment. For indoor applications, brightness is not the key element, SMD product is perfect. However, some manufacturers try to disorient customers by higher brightness but smaller viewing angle. To deal with this situation, customers can observe the delivered contents from front and side to check whether the images are clear or not.

3.Maximum Brightness

The Maximum brightness for LED Pixel Display means under certain environment, the brightness under the maximum gray scale and lighting condition. In short, to set the LED display whole white at level 255, the brightness measured by light gun.

For outdoor applications, the brightness will change with the environment brightness change, thus orientation of installation should be taken into consideration. To take China as an example, 4000cd/m2 is enough when the LED display is facing north; however, 7000cd/m2 is required when facing south.

4.Average Power Consumption

Average Power Consumption means the power consumption for one square meter LED display and Watt/hour is the measure unit. For example, the average power consumption is 300W/m2, which means this LED display will use 300w of electricity per square meter for one hour’s usage.

There are two elements to measure the power consumption. One is Maximum Power Consumption and another is operating power consumption. Then, how to know how much electricity this LED displays is going to use? To count the powers adopted for each cabinet, and multiply the Maximum Power of it then figure out the Maximum average power consumption. Normally there are two powers model as 200W and 300W. And operating power consumption means when the LED Wall Display is working.

Normally speaking, operating power consumption is close relative to displayed contents, thus there is not a defined number. According to years of experiences, LEDSINO found out the operating power consumption normally is 1/3 of max power consumption. Lower power consumption means less heat dissipation. Energy saving LED Video Screen usually fits with four 200W powers per square meter. 

5.Screen Refresh Rate

Refresh rate means how many times contents to be delivered completely every minute. LED display with low refresh rate will give audience trembling feelings. When photographed under digital camera, scanning lines will appear.

Normally, refresh rate over 300Hz is the basic demand of human eyes. But for digital camera, scanning lines will disappear over 600Hz refresh rate. High refresh rate can promote the brightness and contrast ratio of LED Pixel Display. Use digital camera can check whether there is snowflake and scanning line is a good way to measure.

6.Contrast Ratio

Contrast ratio means the measure between the brightest white and the darkest black.  Contract ratio is an important element of viewing effect.

Normally the larger contrast ratio will leads to clearer and vivid color and images delivery. And with small contrast ratio, the whole display will looks grey. To adopt whole black SMD is the most efficient way to enhance the refresh ratio.

7.Circuit Design

Circuit design and PCB board are very important to a stable performance.

Requirements for PCB board as below:

Thickness: 1.6mm

Raw material: FR-4 glass fiber board

Copper foil thickness: 35um (1Oz)

Connector design is important. There are two popular designs, one is Longhorn design and another is Pin header design. Longhorn design is better to catch flat cable in case of emergency leads by invalid connect. Speaking of choosing electrolytic capacitor or tantalum capacitor, if looking for long working lifetime, tantalum capacitor is better while electrolytic capacitor is better for lower price application.

8.Automatic Production

Static electricity is great potential damage for electronic components. It hurts the electronic components or leaves hidden danger which will damage them after a period of usage. Multiple methods had been tried to deal with the static electricity, such as wearing ESD wrist strap, anti-static cloth and employing dustless plants. However, the best way to prevent static electricity is to avoid touching, which is achieved by using automation equipment.